Edification means to “build up” or to “talk up.” As a business leader you must become a master at this.

When you speak to prospects about your business, products, and/or services, and opportunity, always edify sincerely and often. It’s so amazing what a positive effect a simple, sincere compliment can have on people.

When you edify your upline mentor, you are in essence building them up and establishing instant credibility and respect with your prospect. You’re also letting your prospect know, indirectly, that you have a support system in your team that’s available to assist them too.

Your team will thrive from the heartfelt praise and when people feel good about themselves that higher level of self-esteem will carry over into all aspects of their lives.

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