Our goal is to influence our prospect to buy from us because we’re reliable, truthful, professional and confident in our product and in ourselves.

I cannot tell you how many times over the years I have attended sales presentations and other business meetings only to observe men and women dressing in inappropriate clothing. Usually, the offender was wearing jeans, a t-shirt, and other clothing much too casual for a business meeting.

One person told me she dressed this way to b comfortable and my response to her was to be comfortable at home. The fact is, to achieve success in her new network marketing/direct sales career, she would have to attend professional functions in clothing meant to be taken more seriously. I’m not suggesting you show up in a tuxedo. However, a simple black slack or skirt; dress shirt and clean, unscuffed shoes would do wonders for your image of success and leadership.

If we desire to be taken seriously in our marketing endeavors, then we must look as though we take our business seriously and present an image of confidence and a level of sharpness one would expect from a solid business professional.

Remember, you are a leader and the one who sets the example of professionalism.